Large heroes are killing sliders

The number 1 trend in today’s website design is large hero areas. Heroes – pulled term from print advertising – are large areas that refer to the “intro” of website on it’s home page. It may be a simple photo in the background with some nicely placed type on top, like http://baystreetbiergarten.com, or a little more elaborate like http://morganstreetcafe.com. Either way, these heroes are taking over traditional slider areas, which were all the rage a few years ago. We predict that these heroes will only continue to grow, unless they are proven not to work.

Bill MayLarge heroes are killing sliders